Vertical Lockup Grid™: Automating Stacked Logo Alignment

 

Vertical Lockup Grid™ is an Adobe Illustrator script that automates vertical logo lockup grids for stacked logo formations.

Faster than the traditional manual method, it allows designers to seamlessly align logo marks, logotypes, and company slogans in a cohesive, structured format.

I have created 2 other Free logo grid generators for Adobe Illustrator, which you can learn more about on the Akrivi website here.

 

After creating hundreds of logos and working with countless clients, one thing became clear: every brand needs both horizontal and vertical logo lockups.

While Horizontal Lockup Grid™ transformed the way designers structure side-by-side logo compositions, the need for a vertical alternative remained.

Designers were still manually aligning stacked logos—a process that requires time and skill.

Despite the importance of vertical lockups, there were no dedicated resources or standard methods to help designers achieve this efficiently.

Many resorted to makeshift guides, repetitive adjustments, or imprecise visual alignments.

Seeing this gap, I developed Vertical Lockup Grid™, an automated solution that eliminates guesswork, optimizes accuracy, and enhances workflow efficiency.

 

Why Vertical Logo Lockups Matter

A vertical logo lockup is a structured arrangement where a logo mark, logotype, and company slogan are stacked in a balanced formation.

Without precise spacing and alignment, branding loses cohesion, leading to inconsistencies across marketing materials.

  • Brand Consistency: A precise vertical lockup ensures logos appear uniform across packaging, digital assets, and promotional materials.

  • Visual Hierarchy: Structured stacking helps emphasize key brand elements, improving readability and recognition.

  • Professional Aesthetic: A well-aligned vertical lockup enhances brand credibility and makes logos more adaptable for different formats.

 

The Challenges of Manual Vertical Lockup Creation

Before Vertical Lockup Grid™, designers had to:

  • Manually calculate spacing between the logo mark, logotype, and tagline.

  • Use guides and grids that lacked adaptability to different logo proportions.

  • Spend unnecessary time fine-tuning alignment to ensure consistency across brand materials.

This manual process often led to inconsistencies, requiring further revisions and adjustments to perfect the balance between logo elements.

 

How Vertical Lockup Grid™ Ensures Hierarchy & Balance

Vertical Lockup Grid™ ensures a structured hierarchy by automatically calculating the ideal spacing between the logo mark, logotype, and tagline.

Instead of relying on manual adjustments, this script creates a visually balanced layout that enhances readability and brand recognition.

Like its predecessor, Horizontal Lockup Grid™, this script creates a universal system that works effectively for 90% of logos, ensuring:

  • Automated Hierarchy: Establishes a clear relationship between the logo mark, logotype, and tagline, ensuring a natural flow in branding.

  • Consistent Spacing: Generates proportional grids that adapt to different logo dimensions, maintaining uniformity across all applications.

  • Balanced Proportions: Prevents overcrowding or excessive spacing, ensuring the lockup is visually appealing and functional.

 

What Does This Mean for Designers

For designers, Vertical Lockup Grid™ eliminates the guesswork in logo alignment, allowing them to focus on refining creative details rather than spending time on repetitive adjustments.

By ensuring precision in vertical lockups, designers can confidently create structured, well-balanced logos with minimal effort.

 

What Does This Mean for Clients

For clients, an accurately structured vertical lockup guarantees a cohesive and professional brand identity.

Whether used on packaging, advertisements, or digital platforms, a standardized vertical lockup ensures consistency, reinforcing brand trust and recognition.

 

Download Vertical Lockup Grid™ for Free

Automated Vertical Lockup Logo Design Grids

 
Consistency and hierarchy go hand in hand. When vertical lockups are structured with balance, branding remains strong, and placement becomes effortless across all applications.
— Kwaku Amprako
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Condensed Lockup Grid™: Logo Alignment for Condensed Fonts

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Horizontal Lockup Grid™: A Breakthrough in Logo Alignment