The Lean Matrix: A Smarter Way to Manage Your Logo Design Projects
The Lean Matrix helps designers work smarter by prioritizing tasks—Do It, Automate It, Delegate It, Eliminate It—so you can focus on high-impact work and streamline your logo design projects.
3 AI & Automation Apps to Speed Up Your Logo Projects
Speed up your logo design workflow with these 3 powerful AI & automation apps. Discover how Loom, Screen Studio, and ChatGPT can help logo designers work faster, communicate better, and streamline their branding and identity design process.
The Hidden Costs of Your Wasted Effort as a Logo Designer
Most designers believe more effort means better work—but wasted time drains creativity. When your energy runs low, inefficiencies take over. The Lean Logo Designer methodology ensures every decision has purpose, every process is intentional, and no energy is wasted.
The Lean Logo Designer: A smarter, faster approach to logo & identity design
The world is moving faster, and so should logo design. Great design isn’t about time spent—it’s about clarity, precision, and impact. The Lean Logo Designer methodology eliminates inefficiencies, streamlines ideation, and refines execution—helping designers create high-quality logos without burnout or wasted effort.
Designing a Logo? Ask yourself these 3 questions…
Logo design is more than picking fonts or symbols—it’s about asking the right questions. Before designing, ask these three to create a stronger, smarter logo.
Stop pushing pixels, start solving problems.
Stop pixel-pushing and start solving problems. Discover how to become a high-level logo designer by placing deliberate focus on ideation rather than execution.
Are you tired of endless revision cycles?
Clients don’t always love a logo at first sight—it takes time to adopt. The best designers guide the process with confidence, set clear expectations, and use strategy to minimize revisions. The key? Help clients understand, not just accept, your design.
The real reason you need to balance simplicity & uniqueness…
The best logo designs strike a balance—simple enough to be memorable, yet unique enough to stand out. This is the Simplicity-Adoption Tradeoff in action. Go too simple, and your logo loses identity; too complex, and it becomes hard to recognize. The key? Find the sweet spot where simplicity meets distinction.
Condensed Lockup Grid™: Logo Alignment for Condensed Fonts
Condensed Lockup Grid™ is an Adobe Illustrator script designed for logo designers working with condensed fonts. It automates vertical lockup grids, ensuring effortless pairings, structured alignment, and consistency—making the most popular design trend easier to execute than ever.
Vertical Lockup Grid™: Automating Stacked Logo Alignment
Vertical Lockup Grid™ is an Adobe Illustrator script that automates vertical logo lockups, ensuring hierarchy and balance in stacked formations. By instantly aligning logo marks, logotypes, and taglines, it eliminates manual adjustments and streamlines brand consistency.
Horizontal Lockup Grid™: A Breakthrough in Logo Alignment
Achieving perfect horizontal logo lockups has never been easier. Horizontal Lockup Grid™ is an Adobe Illustrator script that automates lockup grids, ensuring brand consistency and eliminating human error. Say goodbye to manual measurements and create flawless horizontal lockup grids instantly.
Logo Grid Generator™: The Long-Awaited Solution for Logo Design Precision
Logo Grid Generator™ revolutionizes the way designers visualize precision by instantly revealing logo anchors, handles, outlines, and gridlines. What once took 30-60 minutes is now automated in under 0.6 seconds, ensuring every logo is mathematically sound and vector-perfect.
Base Grid Generator™: The Smarter Way to Build Logo Foundations
Creating precise logo design grids used to be a tedious manual task, but Base Grid Generator™ automates the process instantly. This Adobe Illustrator script generates square, isometric, hex, and golden ratio grids with absolute accuracy, allowing designers to focus on creativity instead of setup.
How to get featured on Behance
A behance feature can create many more opportunities for you as a designer, here's how to do it...
Top 5 logo design books in 2023
Find out which books to invest in for improving your logo design skills, or if you are starting out logo design.
The best logo design books in 2021
Where do you invest your time as a freelance logo designer?
Being a freelance logo designer means you may have more time than others. Do you make use of this time? Do you invest it wisely? Do you value it greater than money?
Where do you invest your time as a freelance logo designer?
Why your logo design business may not be growing.
Are you a freelance logo designer that specialises in logo design? Are you wondering why your logo design business isn't growing? Here are several questions you should think about…
Can you get work from Behance in 2022 ?
Discover in this blog if Behance is still helpful for creatives.
Can you get work from Behance in 2022?
Is it important for designers to grow their following?
Social media platforms are increasingly used by more and more brands every day. The question of ‘Is social media still effective?’ especially as a designer is always being asked.
Discover the importance of growing your following as a designer.
Why Logo Designs Fail
For a logo design to be used for years to come, it needs to follow fundamental logo design principles.
Learn what actually makes a logo design functional by understanding the core principles that are needed to be followed.